Co-Founder & Solar Expert, Solar4Good UK
Manan Shah
15 years in London finance · Building solar since 2020
“Prices solar like an investment, not a sale.”
3,000+UK installs
4.9Customer rating
15 years in London finance · Building solar since 2020
“Prices solar like an investment, not a sale.”
Manan co-founded Solar4Good to do solar differently, as a partner, not a salesperson. After 15 years in London finance, he treats a solar system as the financial decision it is: every customer gets an honest, numbers-first projection of cost, savings and payback, not a sales promise.
Manan spent a 15-year career as a financial consultant in London, for institutions like Sun Global and Currencies Direct, and holds a Master’s in Business & Marketing from Middlesex University. Since 2020 he’s brought that same rigour to solar, giving every customer a projected payback period built on real numbers, not sales promises.
As Co-Founder, he’s still happy to personally meet any customer who phones or walks through the door of our UK offices. It’s the kind of accountability most installers drop after handover.
Most solar companies won’t be around in year three. We built Solar4Good around a different question: would we still be here in year ten?
I came to solar from 15 years in finance, and I kept seeing the same thing: homeowners let down not on install day, but months later, when something needed attention and nobody picked up the phone. The system was fine. The company had moved on.
So we made a deliberate choice: every installation certified under our own MCS registration, whoever carries it out. We design every system as if we’ll be the ones maintaining it for the next two decades. Because we will be.
And most of all, we wanted customers who’d call us their friends, not just their installer.
Solar4Good is one of the only installers to publish the full cost of recent projects online: the system price, the expected payback period, and the assumptions behind both. After install, we advise on energy suppliers and tariffs so you actually capture the return. No hidden margins, no pressure. Just the numbers, out in the open.
Manan tests every single piece of hardware Solar4Good installs, at his own London home. Recommendations come from real-world use, not a spec sheet.
The Federation of Master Builders named Solar4Good the best installation company for customer service, two years running. It’s the strongest independent signal of how we treat customers long after the panels are on.
Manan is quoted as a clean-energy authority when journalists need an expert voice on the UK solar market. Earned coverage, never paid-for.
We publish the registration numbers so you can verify every accreditation yourself. Trust shouldn’t need to be taken on faith.
Free, no-obligation advice on panels, batteries and savings, from someone who runs it at home.